Healthy cruising in COVID times

AIDA, cruise with a smile

AIDA Cruises is the leading German cruise line, which allows passengers to experience a lifestyle-oriented, casual vacation.

The cruises on offer range from regional to around the world, with destinations in Europe, North America and the Caribbean, Middle East, Asia and Africa.

AIDA operates one of the most modern and eco-friendly fleets in the industry, with an overall capacity approaching 40000 passengers.


Country

Germany

Industry

Travel, Cruising

Company size

Enterprise (10000+)


Challenge

New situation, new precautions

The Covid-19 pandemic had a profound impact on the cruise industry, initially bringing it to a halt. To reopen safely, new health and safety protocols had to be designed, implemented, and integrated — fast.

For AIDA Cruises, this meant a pressing need to incorporate Covid certificate verification, social distancing, contact tracing, and area capacity monitoring into everyday onboard operations.


Solution

Covid-proof cruise solutions

Our team worked tirelessly to adapt and extend existing applications — and to develop entirely new ones — ensuring that cruising could resume safely and responsibly.

  • Check-in app enhanced with EU Covid Certificate verification, ensuring only compliant guests embark.
  • Scheduled check-in adapted to maintain social distancing and reduce congestion at terminals.
  • Digital Safety Information app, allowing guests to review safety protocols in their cabins instead of crowded drills.
  • Location-aware boarding card scanning, enabling crews to monitor area capacity limits in real time and schedule access so guests can safely enjoy popular facilities.
  • Integrated contact tracing, leveraging attendance data across check-ins, transfers, and excursions — even accounting for traveling groups.

  • Technology stack



    Outcomes

    100%

    EU Covid Certificates checked

    Safer cruising

    thanks to social distancing and contact tracing

    Capacity

    limits monitored on-board

    Next case study

    Cruise photos at a tap of a finger